Managing
Director/Chief Executive Officer, MatchRoom Sports and Media Limited, Ojeikere
Aikhoje, has presented the 2023/24 Nigeria Premier Football League (NPFL)
Sponsorship and Brand report, a research conducted by his firm to Group
Managing Director of GTI Group, Mr. Abubakar Lawal.
The
presentation was at GTI's Corporate Head Office in Marina, Lagos.
Over the
years, GTI has played a significant role in the development of the NPFL brand
as strategic partner. Aikhoje stated that the research is done annually to enhance
brand development of the NPFL.
"MatchRoom
believes in football research to enable NPFL brand managers find the right
direction for the brand.
"Recommendations
were also made to GTI to take the NPFL to the next level", he said.
Lawal
expressed gratitude to MatchRoom for the initiative.
"This is
a good development. We will look at areas of collaboration", he stated.
With
Aikhoje's robust experience in the industry, MatchRoom provides expert
research, strategic insights and practical solutions to help sports
organizations, clubs, federations and brands tackle complex managerial and
organizational challenges.
Kindly like, share and leave your comments.
0 Comments