Football
The EFL has confirmed Trevor
Birch is to become the League’s new Chief Executive as of 1 January 2021.
The appointment has been
confirmed by the EFL Board, with Trevor joining the EFL from his latest
position as Director of Football Operations at Tottenham Hotspur.
Trevor Birch
With Birch’s appointment
confirmed, current EFL CEO David Baldwin, who announced his departure in
October, will leave his role on 31 December 2020.
A vastly experienced
executive, Birch has held several prominent roles within football, including
Chief Executive of Chelsea, Everton, Leeds United, Sheffield United and Derby
County, as well as Chair of Swansea City.
Commenting on the
appointment, EFL Chair, Rick Parry said: “I am delighted to be able to welcome
Trevor Birch to the EFL. Trevor’s vast experience has impressed me throughout
our discussions in regards to the role, and having been a strong candidate in
2019 before withdrawing from the process, I am delighted that he has opted to
take up the position and is able to join the League so promptly. I thank Daniel
Levy for his understanding in this respect.
“I have known Trevor for
many years and value the knowledge and expertise he has accumulated working
with notable Clubs at all levels of the game including a number of Clubs in
financial distress.
“I have no doubt that his
acumen and experience will prove valuable for the EFL as we look to navigate
our way out of the unprecedented set of circumstances presented to us by
Covid-19 alongside considering the challenges of future reform to the pyramid
as we look to develop long-term sustainability in the EFL.”
Trevor Birch added: “I have
thoroughly enjoyed being a part of Spurs, however the opportunity to play a
role in the EFL at such a crucial time is one I couldn’t turn down. There is a
big job to be done dealing with the effect of the pandemic, together with
participating in discussions on the future structure of football and I hope I
can make a meaningful contribution to that process.”
Credit: www.fcbusiness.co.uk
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